culture clash

I was just reading the futurewatch blog. There was an interesting case study of sorts. An evangelical event was received poorly by unchurched attendees. The sad thing was that this came as a surprise. Well meaning Christians with a modern mindset and mode, seem to have a disconnect understand post-modern people and what Christianity looks like from the outside. The key I believe to reaching post-moderns isn't a "tent event" or camp meeting. It's not a attractional thing...like a cinema does.... The way use use to running things in the evangelical movement. Those things can have some success, but the crucial point that is missed is the integral element of authentic RELATIONSHIP. I talk about this is my upcoming book "I Love You, (in Theory): The misadventure of Christian grace" ... which is being reviewed by Thomas Nelson at the moment. I hope a deal goes through soon. There is a great need to understand the unchurched, and relate to them in a way that makes sense and is meaningful to them. It DOESN'T change the Good News message, but like Paul on Mars Hill, the delivery must be re-created. Not like window dressing, but as living breathing dynamic and organic relationally focused friendships that lead others to God through Jesus.